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Market Penetration Analysis
Ambulance Systems of America
To support the merger and acquisition activities of a major regional provider of ambulance and life support services, HDM created a series of maps that enabled the client to visually analyze market consolidation, customer retention, risk exposure and new market opportunities. The maps display current service areas, the types of contract service and existing stations in each area. This visualization of data provided the company with an important tool for business planning activities.
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